There are an estimated 100,000 to 300,000 American children commercially sexually exploited each year in the USA.
Campaign Strategy
Awareness
Problem
People are aware that sex trafficking happens abroad, but most do not believe that it exists on American soil nor do they know how to spot it.
Sex+Money Film will:
Partner with Shared Hope International to release a new grading-system that measures the capacity of states to respond to sex trafficking.
Embark on a 50 State Distribution Tour to screen the documentary (August 1-December 17, 2011) and address trafficking in all 50 states.
Expose different locations where sex trafficking takes place – from truck stops, to massage parlors, malls, etc…
Promote Neighborhood Watch systems so that citizens can identify and inform local law enforcement agencies about sex trafficking in their
communities.
Resources
Problem
There are currently less than 100 beds available in restoration homes for the estimated 100,000 to 300,000 child sex trafficking victims in America.
Sex+Money Film will:
Donate the sales of Sex+Money merchandise to raise $1.1 million for Streetlight, a Phoenix based restoration home capable of serving 48 child sex trafficking survivors. Learn more here
Partner with FACT Alliance to distribute funds to other domestic homes serving survivors.
Research, adopt, and distribute a comprehensive model that any church, small community, or business can use as a guideline to build and establish a proper restoration facility for domestic minor sex trafficking victims.
Organization
Problem
There is a lack of central organization to help mobilize the masses and connect various anti-sex trafficking initiatives.
Sex+Money Film will:
Partner with ENDSLAVERYNOW.COM, which has a State-by-State Anti-Trafficking Directory that organizes and categorizes efforts by geographical location and spheres of society.
Use a Unique Communication Model that will direct each sphere of society (i.e. government; religion; family; education; economics; science + technology; communication; and arts + entertainment) to respond with the specific talents, services, and resources that each one has to offer.
These three strategies aim to restore victims, mobilize the general public into action, and unite the existing abolitionist movement.
